Appointments, procedures, repeat visits.
- Ad leads with their source
- Patient payments and debts
- Documents and consents
Medesk shows the schedule, not how many calls and leads the clinic lost before booking. 95sales CRM covers the whole path — from lead and call to payment and location profit. Each person sees their part, the owner sees it all.
Medesk — records and online booking. 95sales CRM — the whole clinic, from first call to location profit.
Where we win
Comparison
Live in 1 day: we move your data and connect Binotel or Ringostat. The import can be undone for 7 days. Keep records in Medesk if you like, and run leads, calls and money in 95sales CRM.
Try it in a demo →Data on Medesk is from its official website, October 2026. In-depth: Medesk vs 95sales CRM ↓
Who it’s for
No bending your work around the software: patients, care, families and money are already set up for your format.
Appointments, procedures, repeat visits.
Multi-visit treatment, staged payments.
High patient flow, short cycle.
2–6 week programs, the family decides.
Long stays, the family pays monthly.
24/7 care that needs discretion.
Several centers, shared money and staff.
We’ll show on a demo how it works for your center.
Show me →What the CRM does
Pick what hurts most — and see how it’s handled day to day.
Income, expenses, patient debts and each center’s profit add up by themselves. You see what the month will bring while it’s still halfway through.
Screens are from the real CRM; people and amounts are fictional.
Where money leaks
Patients come through calls — their own and their relatives’. If a call isn’t logged in a record, your ads paid for a client who went to a competitor.
How it works
Five steps where centers lose patients and money — and how the CRM covers each one.
On the phone
The owner sees the money, a manager sees leads and call reviews, a nurse sees her shift. The CRM installs on the home screen like an app, with instant notifications.
For the owner
The holding view shows revenue by region and a combined P&L across all centers. The planner gathers patient follow-ups, procedures, payments and documents for the week — overdue on top.
See it on a sample
Hundreds of transactions sort themselves into categories: income, expenses, profit and margin by month — no Excel, no accountant.
Monthly P&L: expense groups expand into categories, projects, margin
Plan vs actual: a monthly budget by category, overspending visible mid-month
CRM + Finmap or one system
A payment lands in the CRM, then someone copies it into finance and reconciles. See what two services plus double entry really cost — in money and in staff hours.
95sales client reviews
The same 95sales team has run ads, analytics and sales for clinics, SaaS and e-commerce for years. The CRM grew out of that work — here’s what clients say about us.
Verified 95sales contracts on Upwork
See the CRM in action.30 minutes, on your center’s example.
Book a demo →
teamWho builds and rolls out the CRM
The CRM is set up and supported by the people who build it — no call center, no handing you to a junior after you sign.
What’s included
Usually it’s a spreadsheet, a messenger, an accountant and a notebook at the nurse station. Here it’s one CRM where everyone has a role.
Not sure it fits you?Describe your center — we’ll reply in one message how the CRM fits your process.
Describe my center →It all starts with a demo.30 minutes — and you’ll see the CRM on your own center’s example.
Book a demo →
Medical data
We built the CRM so it’s hard to leak even from the inside.
Security2FA by role, screen lock, watermark, support access only with your permission.
Activity logWho did what and when — visible to the owner.
Questions about security?
Ask on a demo →Objections
“We run on spreadsheets and it works”
A spreadsheet won’t remind you of a procedure or tell you which center is losing money. We move it over in a day.
“Nurses won’t use it”
A nurse’s phone shows only her shift and a “done” button. Training takes 10 minutes.
“We worry about medical data”
Each center has its own database, data is encrypted, access is strictly role-based.
“Rollout will take six months”
One day: database, patient migration, roles. After that we’re in touch every day.
What it costs
Start
$99 per month
One clinic or center: the whole CRM, no limits
over 300 calls — $0.08 per call
Pick on the demo →Business
$199 per month
A clinic with a sales team and ads
Everything in Start, plus:
over the limit — $0.06 per call, $0.12 per question
Pick on the demo →Network
$499 per month
A network of centers: network finance and large AI limits
Everything in Business, plus:
over the limit — $0.05 per call, $0.10 per question
Pick on the demo →No annual contracts. Switch plans yourself, from the 1st. AI limit reached — pay per use at the plan rate or pause: your call, with an optional cap. Call limits assume the economy scoring model; the maximum model uses 5 reviews per call.
In every plan
The whole CRM on every plan — no limits on users, patients or transactions; plans differ only in AI limits
Included
One-off, priced upfront
Add-ons
The whole CRM is already in your plan. Add-ons bring extra channels and services on top and work with any plan.
Social inbox
+$39 per month
Instagram Direct, Messenger and comments in one window with your leads.
We connect your Meta accounts during setup.
Fiscal receipts (Ukraine)
+$19 per month
Ukrainian fiscal receipts (PRRO) straight from the CRM cash desk.
Runs on Checkbox; you pay its plan directly.
Reviews
+$29 per month
More ratings on Maps, and you hear about complaints first.
Messages go out via your Viber/SMS, like appointment reminders.
Turn an add-on on or off in CRM settings; it is billed from the 1st together with your plan. Not a fit within the 14-day trial: switch it off and pay nothing.
You pay nothing and owe nothing.
We discuss a subscription only if you want one after the demo. The price is known before you start.
These are things 95sales CRM does out of the box and Medesk does not state publicly.
Medesk is practice management software with an electronic medical record and CRM tools for working with patients. It's built by Medesk Limited in London, founded in 2008. According to the official website as of October 2026, it's used by more than 15,000 doctors in 50+ countries.
Medesk targets solo doctors and small to mid-size clinics across 50+ specialties. Key features:
The website is available in English and Spanish, and the product also has a Russian-language presence (a2is.ru catalog). A mobile app is advertised. Telephony integration is not listed in public sources.
Medesk charges by appointment volume, while 95sales CRM has a fixed monthly plan. That's the main difference in approach.
With Medesk, the price depends on appointment volume: the more patients, the bigger the bill. With 95sales CRM, the price is predictable: it doesn't grow with the number of visits.
| Criterion | 95sales CRM | Medesk |
|---|---|---|
| AI call analysis | Booking probability 0–100, front desk score 1–5 | Not stated publicly |
| Ad sources | UTM tags, Google Ads and Meta clicks, original ad source kept | Not stated publicly |
| Leads from all channels | Website forms, Tilda, quizzes, Google Ads lead forms, Meta via Zapier/Make | Not stated publicly |
| Telephony | Binotel and Ringostat (Ukrainian telephony providers), others via a generic webhook | Not stated publicly |
| Lead pipeline | Kanban, loss reasons, first-call questionnaire | Not stated publicly |
| Finance | P&L by location, cash desks, debts, month forecast, payroll sheet | Cash desk, payroll, 80+ reports |
| Beds and care plans | Yes | Not stated publicly |
| Security | Flexible roles and permissions, 2FA, audit log, AES-256 per-customer key | GDPR compliance |
| Languages | English, Ukrainian and Russian (each user picks their own) | Website in English and Spanish |
| Go-live | 1 day, migration and setup by our team | Not stated publicly |
| Type of system | CRM for sales, money and operations | Practice management + medical records + patient CRM |
| Niches | Clinics, dental, aesthetic clinics, rehab, care homes, hospices, clinic groups | Solo doctors, small and mid-size clinics, 50+ specialties |
| Online booking | Yes: a website widget and a booking link, with the ad source saved | Yes |
| Medical records | Doctor notes with ICD-10 and templates, not an EHR | With templates |
| SMS and email | Viber and SMS appointment reminders; no campaigns or email | Yes |
| Inventory | No | Yes |
| Free plan / trial | No; demo | Free; 7-day Pro trial without a card |
| Mobile app | PWA with push notifications; iOS and Android apps coming soon | Advertised |
95sales CRM is stronger when a clinic sells actively: it pays for ads, handles a lot of calls and tracks money across several locations.
The tracking code on your website remembers which ad brought the visitor: UTM tags, a Google Ads or Meta click, and the landing page. Leads from forms, quizzes, Tilda and Google Ads lead forms arrive with their source, and analytics shows revenue, average ticket and LTV for each channel, filtered by brand, website and manager.
Calls from your telephony land in the patient profile, and missed calls are listed separately. AI transcribes and scores every conversation: booking probability, front desk score, script stages, next step. For aesthetic clinics, where booking is the sale, this is a direct way to raise call-to-visit conversion.
Rehab centers, care homes and hospices get a bed board by site, admissions and discharges with reasons, a care plan with one-tap check-offs on the nurse's phone, monthly charges to relatives and debt tracking.
P&L for each location, shared cost allocation, break-even point, month forecast, cash desks and cash collection. Security includes server-side roles and permissions, 2FA, an activity log and AES-256 encryption of diagnoses and call transcripts.
Medesk is an all-in-one tool for a private practice: booking, records, messaging. Here's how a clinic on 95sales CRM handles the same tasks.
Yes. 95sales CRM becomes the main system for marketing, the call center and finance, and Medesk can stay on for doctors and records if you want. There's no ready-made integration between them, so decide up front where the schedule lives.
A hypothetical scenario for an aesthetic clinic with two treatment rooms:
If the clinic is small and automated messages aren't critical, you can run everything in 95sales CRM. The Appointments section keeps the schedule by specialist and room, checks for overlaps, and marking a patient as "Arrived" automatically creates the charge and the doctor's commission.
Medesk states GDPR compliance. Here's how 95sales CRM handles data protection:
More on the data security: roles, 2FA, encryption, audit log page.
Our team handles the migration. Launch takes 1 day.
If your doctors already run records, messaging and telemedicine in Medesk, a full switch isn't required: add 95sales CRM for sales, calls and money, and keep Medesk for the clinical side. Our guide how to choose a clinic CRM walks through the decision.
FAQ
Medesk is practice management software with medical records, online booking, messaging and inventory. 95sales CRM is a CRM for leads, ads, calls with AI analysis, debts and P&L, plus beds and care plans.
Yes, according to the vendor's website as of October 2026: Free covers 2 users, 1,000 patients and 50 appointments per month. Pro starts at $16 per month for every 50 appointments.
Yes. Online booking through a website widget or a booking link is turned on in settings, and each booking goes straight into the schedule with its ad source. Appointment reminders go out automatically by Viber and SMS, a day and an hour before the visit, but there are no SMS or email campaigns and no SMS code confirmation. If you need them, you can keep running them in Medesk alongside 95sales CRM.
Medesk's official website is in English and Spanish, and it also has a Russian-language presence through catalogs. The 95sales CRM interface is available in English, Ukrainian and Russian; each user picks their own language in the profile. This site is available in the same three languages.
Beds, care plans and inpatient workflows are not listed in Medesk's public information. 95sales CRM has them: a bed board, admissions, discharges and a care plan with a mobile view for nurses.
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